One super-simple thing that will increase your craft sales drastically.
Are you participating in craft fairs or any face-to-face shows this holiday season? How have your sales been? Do you know there is one simple thing you should be doing that will increase your sales...
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Are you using the right colors in your crafts?
Last week, Pantone announced the color trend pallette for 2012. The color of the year is Tangerine Tango. Yes, it’s orange but a very specific orange. Even those of us who aren’t particularly up on...
View ArticleAre you looking for more ways to get exposure and sales for your handmade...
How can your work translate into something that you and/or your friends can showcase in the workplace? Even if you don’t work outside the home, here are some tips for getting more people to see and...
View Article2 More Easy Ways to Sell A lot More Crafts and Bring in Bundles More Cash
Are you feeling a slump in sales of your craft after the holidays? Maybe you have a website or an Etsy site and a mailing list but you feel like everyone you know has already seen your work and you...
View ArticleCollaborate with artist friends to get your work seen (and purchased) by more...
note: this is Part 2. If you missed yesterday’s post, go read that first. Then come back. It will make more sense. Continuing on with the idea of collaborating with other artist friends in order to...
View ArticleWhy Crafters Should Visit Wholesale Gift Shows
January is the start of winter trade show season. As a maker, you should plan to walk at least one show. Whether you sell directly to the public or you’re considering selling to retail shops and...
View ArticleDemo Your Craft to Establish Yourself as the Expert
The best way to market your craft is to find every opportunity to get your work in front of an audience. This seems obvious, but so often artists hide out in their studio. Some of us shy away from the...
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Make your Craft and Make a Difference
Do you have a product you love making and people are buying but you’re struggling to produce enough to meet the demand and make a living? One of my favorite solutions also answers the “must have more...
View ArticleA little known secret to turn your craft into cash this last couple of weeks...
Have you noticed that many of the small boutiques that sell handmade are low in inventory the last couple of weeks in December? As a maker with crafts to sell, it’s to your advantage. Many indiependent...
View ArticleDays before Christmas and you still have time to turn your craft into cash NOW
It may seem like days before Christmas is too late to plan a sale of your handcrafted gifts but this is actually perfect timing. Surveys report that most consumers have not even begun their holiday...
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Does your Etsy site look like you’re closing up shop? Here’s how to fix it.
Yesterday a client asked me to check out her Etsy shop and advise her on why she wasn’t making many sales. There were a number of reasons which I’ll talk about in future posts but the very first thing...
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When it’s time to take your art back to the drawing board
poetry writer bracelet When I told my writer friends about my idea to make custom bracelets for writers and poets to wear their own words, they all loved it. I made up some samples and debuted the...
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